Archive for May, 2009
-
The Story of WeDrink, Pt. 2
So the goal settled upon was to solve the Global Water Crisis. No problem, let’s do this.
As mentioned before, I found a lot of inspiration from previous social entrepreneurships that followed the “buy-one, give-one” model, such as TOMS Shoes and the One Laptop per Child Foundation (which is now a 501c3 though). The problem is, it’s harder to sell and give a lifetime of water than it is shoes and laptops.
But we set out to find a way… Read the rest of this entry »
-
The Story of WeDrink, Pt. 1
80% of all disease in the world is caused by unclean drinking water.80%.
It all began a couple years ago when I woke up to the realization that I hated my major. Well, I enjoyed finance and economics, it’s some really useful stuff, I just didn’t want to be some accountant or banker (and this was even before the collapse of finance and the death of investment banking). I also decided that nominal values, like the current obsession with inflated gpa’s, were a complete waste of time; and I’d already played that game the first two years at college. So I abandoned any unnecessary studying, and began focusing on real values, the actual knowledge. Over the next year or so I read around 70 books on a variety of subjects and listened to as many lectures as I could on TED.com and BigThink.com. What I found changed everything. Read the rest of this entry »
-
WeDrink’s First Appearance
by Andrew
A few weeks ago WeDrink partnered up with Thirst Aid Live, a promotional company with similar goals of addressing the Global Water Crisis, and made plans for visiting a number of joint-effort weekend events. So, 7am Saturday I hit the road with my mapquest directions to the Atlanta Underground.
It was the Go-Green expo in downtown Atlanta, and close to a dozen other regional Green Businesses (most of whom I got to meet, and were all great people) also took part, setting up similar booths, all to the background of live music.
However, it also happened to be an outdoor-ish event located at the epicenter of a Vietnam-scene-from-Forrest-Gump sized monsoon that afternoon… After raining for the first 4 hours, the festival never really recovered, and about ¾ of the people that actually showed up were drunkards from downtown Atlanta. In addition, our manufacturer had messed up about half of our bottles, and our credit card machine decided to stop working. Read the rest of this entry »
